From those I've worked with.
Leadership Testimonials
Corin BairdContent Strategy DirectorPage & Page and Partners
Shayne was my UX consultant when I was head of digital at Sudler/VML. He was consistently overdelivering in every part of his work! His experience and expertise are second to none, and he is an expert in translating what is required and what he does into the perfect language of who he is talking to, be it clients or colleagues, to explain his reasoning or what he needs to complete his work. His attention to detail is impeccable, and his work is precise and stunningly designed! He is also a pleasure to work with, calm under pressure and an asset to any team! I would love to have him on my team again!
Jude GayGroup Creative DirectorHUGE
Shayne was an exceptional UX professional and led teams for some of our largest clients. The streams of work Shayne oversaw were complicated, but he had a way of cutting through the complexity and getting to the heart of the problem, which sped up efficiency for the rest of the team. Shayne is a huge team player and was involved in all aspects of studio life. I've never worked with someone with such a big heart and someone kind, generous, and likeable as Shayne. He's simply Brilliant.
Practice and Approach
I work where customer insight meets design strategy, turning research into clear frameworks that drive meaningful outcomes.
Rally around the problem
Sharper work starts with a clearly defined problem, not a hundred ideas in search of one.
People over pixels
What end users actually do is messy. That matters more than polished designs that look beautiful in a deck.
Outcomes, not output
AI made the output easy. The outcome is the work, and the clearest answer to anyone worried about being replaced.
Challenge bias
Especially on projects with legacy success. Is there another conversation we could be having?
Selected Work
Explore my portfolio
Amazing things happen when we focus on the humans behind the screen.
Shayne Cuffy